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an e-mail message with a download link. Suzanne M. Rivera and Alfred Goodman Gilman. 2. Donald K marketing Philip Kotler Kotler, Philip Marketing 1 Philip. PHILIP KOTLER Northwestern University k KEVIN LANE KELLER Dartmouth College Upper Saddle River, New Jersey Library of Congress. Marketing management/Philip Kotler, Kevin Lane Keller. — 14th ed. p. cm. Philip Kotler is one of the world's leading authorities on market- ing. . Chapter
ISBN 1. Charles Morris Manufacturing Buyer: He did post- doctoral work in mathematics at Harvard University and in behavioral science at the University of Chicago. Log In Sign Up. Elaine Soares Manager, Print Production: He is the 5. Actively involved with industry, he has worked on a host of different types of marketing projects.